Hey, what’s up?

 

I’m Anna, a brand designer, illustrator and artist with an unwavering passion for storytelling.

I thrive on creating bold, unconventional design and branding solutions that aren’t just visually striking but deeply rooted in powerful narratives.

By specializing in illustration-led design, I give brands their unique voice, helping them break through the noise, simplify complexity, and create meaningful connections that leave a lasting impression.

I grew up in Sicily, where the sun is warm, the food is sacred, and almost everyone in my family is some kind of artist. My mum is a painter and fine art teacher, and my dad is a sculptor with the precision of a wizard. I’ve basically been surrounded by paint, pencils, and artistic energy for as long as I can remember.

After studying Fine Art and Architecture, I swapped sunny beaches for London drizzle to study Graphic Design. I graduated in 2015 with a BA (Hons) in Graphic and Interaction Design from Central Saint Martins, proving that a Sicilian can survive without proper tomatoes or the sweltering 40°C heat and 85% humidity.

Since then, I’ve been bringing visual narratives to life, collaborating with inspiring people, and helping businesses find their visual identity. When I’m not designing, you’ll find me immersed in mum duties, treating food like it’s an art form, skateboarding (badly but bravely), or unwinding with my guitar. And I always keep my sense of humour close, because, let’s face it, if you can’t laugh through the chaos, what’s the point?

I’m all about building brand identities for people who’d rather stand out than fit in. The crazy ones, the rule-breakers, the big thinkers, the ones who’d rather do things their own way than follow the crowd. Founders, small businesses, anyone with a story worth telling properly.

I bring together branding, illustration and visual storytelling to turn what makes you different into something people can see, feel and remember. I’m interested in the stuff underneath the surface: the story, the weird little details, the things that make a business different. That’s where the good stuff usually starts.

Brand Design & Identity

Building brands from the ground up, from logo and typography to colour and the wider visual language. Strategy, story and all the little details that make a brand feel like itself.

Illustration & Custom Brand Assets

Bespoke illustration, icons and characters made specifically for your brand. Hand-drawn, full of personality and made to give your identity something that feels genuinely yours.

Data Visualisation & Visual Storytelling

A sharper eye for clarity, shaped by years of turning dense information into something instantly understandable. I bring that same eye for clarity and storytelling into the brands I build.

Some of the brands I’ve worked with

Let’s work together

Got a brand that needs a bit more personality? A new idea that needs bringing to life? Or a project that doesn’t quite fit into a neat little box? Whether you need a brand identity, illustration, visual storytelling or a bit of all three, I’d love to hear about it.

Let's go