Why print should not be dead

In a constant debate whether print media is going to die one day, I wanted to express my opinion and highlight that print and digital should not be considered as two different entities, instead that they are reliant on each other. My book consists of a series of visuals; that when scanned by a smartphone, animations start to play, engaging the user to experience print and digital at the same time.   (Bookbinding & Letterpress)

Client: Self Initiated
Categories: Editorial, Print, Digital