Why print should NOT be dead

In a world increasingly dominated by technology, the future of print is often questioned. This project challenges that idea by showing how print and digital can complement each other rather than compete. Created using traditional bookbinding and letterpress techniques, the book features a series of visuals designed to be scanned through an augmented reality (AR) platform. When viewed with a mobile device, the images trigger digital content such as animations and videos, bringing each page to life and blending tactile craftsmanship with interactive technology.